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Other Highlights

Social media reshaping popular opinion in China

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Ketchum picks up two CSPRA Awards

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IKEA showcases dream homes in public housing apartments

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Philips Taiwan lights up hope for people in need

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Turning restaurant waste into new energy

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A cavalcade of coverage for Cavalli

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Hong Kong
Nissan revs up media strategy in Hong Kong Print
Client Support News - Hong Kong
4_Nissan.senior.managementIn May, INFINITI, the luxury car brand of Nissan Motor Co Ltd opened its new global headquarters in Hong Kong functioning under Nissan Global Company Limited (NGL). In doing so, INFINITI has become the first and only auto brand to establish its global headquarters in the SAR. To celebrate this sign…
 
eDM delivers returns for The Economist Group Print
Client Support News - Hong Kong
EF-COV~1-1The Economist Group is well-known as the leading source of analysis on international business and world affairs. As an ever increasing number of Chinese companies expand overseas and look to build their reputations outside Mainland China, The Economist Group launched its first-ever Chinese language …
 
“Hacktivism”: the biggest corporate cyber threat in Asia in 2012 Print
Client Support News - Hong Kong
DSC_5436In March, global communications services provider Verizon, a new retainer client for Ketchum Hong Kong, launched their annual global study on cybercrime – the Data Breach Investigation Report (DBIR). In partnership with the US Secret Service and other law enforcement agencies, the DBIR pulls togethe…
 
Turning restaurant waste into new energy Print
Client Support News - Hong Kong
EnergyHave you ever wondered where used cooking oil ends up after Hong Kong’s restaurants dispose of the grimy by-product at the end of a day’s service? Well, one company in Hong Kong has established an entire business model around the estimated 20 million kilograms of used cooking oil available across th…
 
For those that do… ThinkPad Tablet Print
Client Support News - Hong Kong
_07_5672September marked an exciting month for Lenovo. On the back of the successful launch of its first consumer tablet, the IdeaPad Tablet K1, the company launched its first commercial tablet product, the ThinkPad Tablet, targeting enterprise customers and tech savvy users. Ketchum was called upon earl…
 
Flying taxis hit the road in Hong Kong Print
Client Support News - Hong Kong
RIC_1197Autotoll, Dah Sing Bank (DSB) and Visa partnered to introduce a new AutoTAXI service in Hong Kong cabs in June. The system offers a range of services that benefit both drivers and passengers including an intelligent dispatching service and most importantly the first commercial payment card acceptanc…
 
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News and Views, Ketchum Greater China 2009