The Ketchum Guangzhou team has recently been engaged on a public healthcare campaign for Infinitus (China) Ltd to introduce a new generation of its patented compound polysaccharide technology. Poor immunity is one of the common problems of modern life amongst urbanites as a result of work pressure …

Ketchum first started working with Hublot – a young luxury watch brand under the LVMH Group – in China in 2009. Over the past four years, Ketchum has planned and implemented numerous media activities for Hublot, its recent cooperation with Ferrari being one of them. In 2011, Hublot and Ferrari anno…

In April, Applied Materials, the world’s largest equipment provider to the solar photovoltaic (PV) industry, hosted its annual Innovation Summit at its Solar Technology Center (STC) in Xi’an, China. Applied Materials uses the event to discuss the solar technology roadmap and consolidate the cooperat…

Applied Materials, the largest equipment provider to the solar photovoltaic (PV) industry in the world, organized an Innovation Summit in May at the Applied Materials Solar Technology Center (STC) in Xi’an to foster a deeper relationship with more than 200 customers across China and Asia. Key subje…

  Stride Rite, a leading children’s footwear brand from the US and expert in children’s foot development, celebrated the grand opening of its Hong Kong flagship store at KidX in the Harbour City mall. To build awareness and strengthen media interaction, a press conference and opening ceremony fe…

As part of the “I Love Salmon” campaign Ketchum developed for Norwegian Seafood Export Council (NSEC) to promote Norwegian salmon as the Fish of Love in Mainland China and Hong Kong, a social media outreach program event was designed in May to enable opinion leading bloggers in Hong Kong to discover…