“Ketchum’s partnership with Prain will provide our clients with deep local market insight and expertise in South Korea and a professional approach that complements Ketchum extremely well,” said Jon Higgins, Ketchum senior partner and CEO of international operations. “We are confident that through our relationship we will be able to deliver on a world-class clientservice proposition in this important, growing market.”

“Prain and Ketchum share a passion for bringing clients truly outstanding results to help them succeed in the marketplace,” said Sung-bin “SB” Jang, executive director, Prain. “Together, our strategic and creative capabilities, combined with local insight and international reach, make this a compelling partnership. This marks an exciting milestone in Prain’s 10-year history.” For more information go to www.prain.com.