Chinese society is being rapidly reshaped by microblogs and social media, and the government is being challenged to find a workable balance between allowing its 500+ million netizens to benefit from the cornucopia of information available on the internet and controlling information that it deems del…

The CSR business model is at a historic confluence between the business commitment to address social needs profitably, the rapid expansion of Asian economies and the spread of social media. CSR 3.0 is upon us and it has the potential to transform business in society, especially in Asian countries. …

Associating a product or brand with a good cause that resonates with a target audience is a tried and tested method of boosting sales. Cause related marketing is a growth area, and one that is poised to change dramatically, a process being driven by the internet. In order to help companies maximize…

Which Asian market has an internet penetration of 69%, one of the highest mobile phone penetration rates in the world at 184%, a smartphone penetration rate double that of the global average and a 76% reach for social networking sites? The answer: Hong Kong(1). Hong Kong is a market deeply immersed…

  Do the events unfolding across the Middle East over the past couple of months have any implications for financial communications professionals here in Asia? Josh Nova, vice president-corporate practice, Ketchum Hong Kong, tells us how. It may seem like an obvious question and the answer fairly…